Introducing PowerPRM: An innovative low-code platform supporting the growth of franchise networks

Konrad Jakubowski July 31, 2025

PowerPRM, established in spring 2022 by Netwise, a leader in CRM system implementations, is rapidly growing, serving clients worldwide. The company’s proprietary platform, dedicated to businesses operating in a franchise model, is an excellent solution for organizations looking to expand their partner network.

The strength of the PowerPRM platform lies primarily in its modular architecture, which ensures perfect adaptation to each client’s individual needs. What’s more, the platform was designed with both organizations and partners in mind, providing specialized service portals for each party.

What is PowerPRM?

PowerPRM is an advanced system based on Microsoft Power Platform and designed to support organizations operating in a franchise model. The solution streamlines and automates numerous processes throughout the full partner lifecycle – from recruitment and onboarding, through goal management and monitoring, query handling, or training, to advanced analytics and sales support.

Combining Netwise’s many years of know-how and experience as a CRM systems expert with the potential of Microsoft Power Platform, a six-time leader in, Gartner® Magic Quadrant™ for Enterprise Low-Code Application Platforms provides a solid foundation for PowerPRM’s business maturity and innovation.

“Defining the areas of partner network management allowed us to design a comprehensive platform that fully supports all key processes in an organization operating in a network or franchise model,” says Jakub Skałbania, CEO of Netwise.

“The use of Microsoft technology in PowerPRM allows for its flexible and complementary integration into the entire ecosystem of Microsoft cloud solutions and tools,” he adds.

A solution to the challenges of the franchise market

Franchising is a rapidly developing and extremely popular business model in Poland. Recent statistics highlight the significant potential of the Polish market. According to data from a consulting firm Profit System, there are approximately 1,300 franchise brands operating in Poland, with the number of their branches already exceeding 90,000.

But the network model is gaining importance beyond this region. According to The 2025 Franchising Economic Outlook , there were over 830,000 franchise locations in the United States in 2024, and that number is expected to exceed 850,000 in 2025.

The entire world is embracing this business model across a wide spectrum of industries – from restaurants, through catering, education, and healthcare, to finance and automotive.

Regardless of the sector, companies operating in the franchise model share common business challenges: ensuring effective communication with a constantly growing number of partners, maintaining the efficiency and quality of business processes, and effectively increasing sales. Modern, scalable technologies provide the answer to these challenges.

PowerPRM’s modular architecture, supported by expert consulting, enables organizations to create a solution that is precisely tailored to their specific needs. The platform can also be quickly and easily modified and expanded, which ensures continuous adjustment to evolving business requirements. This flexibility and scalability provide a significant competitive advantage in the dynamically developing franchise industry.

“First, the business and its needs, then the constantly improved technology. This approach and the strong commitment of a carefully selected team of experts allowed us to create an unrivaled product for managing sales networks. We are convinced that the innovation that the PowerPRM platform undoubtedly is, will contribute to achieving real business advantages over other players in the industry,” comments Wojciech Zarębski, CEO of PowerPRM.

Comprehensive support for organizations and their partners

The PowerPRM platform empowers organizations to efficiently manage their partners throughout the full lifecycle. This significantly reduces the time previously spent on administrative tasks, such as creating plans or reports, and enables the strategic focus on the development of networks and partnerships. Implementing standardized and transparent operational processes increases the transparency of the entire organization, which builds trust and strengthens business relationships.

The key to a successful implementation is thoroughly understanding the specifics and expectations of both the organization and its partners. This allows for the optimal selection of standard PowerPRM platform modules or the creation of a fully customized system that perfectly meets the unique needs of both parties.

Franchise network management center

The PowerPRM platform effectively integrates the perspectives of organizations and partners, focusing on achieving common business goals. The interface for organizations includes the PowerPRM Back-Office App, a comprehensive Partner Relationship Management Solution for monitoring partner activities in a structured way. It serves as a secure repository of key documents, sales and training content, as well as a space for the management of joint projects, initiatives, and sales. Its key role is to support effective collaboration by creating a consistent, centralized environment for communication and information exchange.

The Power PRM Back-Office App facilitates collaboration between the organization and partners, not just in terms of operations but also sales activities. Organizations can easily monitor partners’ key performance indicators (KPIs), manage contact lists, and send mass communications to the entire network or selected groups. All communication history is automatically archived and easily accessible on the platform, providing full insight into the history of each relationship.

What’s more, the platform enables automation of activities such as marketing budget management or upselling, which translates into time savings and increased revenues. Using the capabilities of PowerPRM, companies and their partners can more efficiently implement joint strategic sales and business development initiatives.

“That’s not all. Our solution can automatically signal risks and negative trends. Quick detection of irregularities, through planned audits or controls, allows for the elimination of undesirable activities,” adds Zarębski.

A tool for improving partners’ operations

The PowerPRM Self-Service Portal is the partner-facing solution. It is a central repository of essential content – from organizational documents, through promotional materials, to training resources. Personalized recommendations actively support partners by suggesting further actions, indicating helpful resources, and helping to achieve set goals.

Thanks to interactive reports, partners have real-time insight into the results and progress of their branches. A dedicated support module allows them to easily and quickly report problems or send requests to the organization, which improves communication and cooperation.

Virtual solution, real benefits

Organizations, especially those working in a distributed model, expect real benefits and measurable results from innovations. Partner relationship management using the PowerPRM platform enables them to improve collaboration practices, which directly translates into higher partner and customer satisfaction.

With its wealth of modules and functionalities, the platform harmonizes and optimizes daily work and communication throughout the network, while enabling quick and efficient implementation of strategic changes. All activities and processes become fully transparent, which is key to effective management of a modern franchise or partner network.

PowerPRM is a solution that puts partnership at its center. By creating a consistent collaboration environment and providing specialized tools for both parties, the platform enables building strong, engaged networks that efficiently achieve common goals. It is an investment in relationships that drives the success of the entire business.

Introducing PowerPRM: An innovative low-code platform supporting the growth of franchise networks

You read:

What is PowerPRM?

A solution to the challenges of the franchise market

Comprehensive support for organizations and their partners

Franchise network management center

A tool for improving partners’ operations

Virtual solution, real benefits

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